Jeff Moore brings unstoppable energy and vision to Alpine Tubular, where he leads with a people-first philosophy and a deep belief in building a transparent value-driven Company. Under his leadership, Alpine fosters a customer-centric culture where innovation and integrity go hand in hand.

After gaining experience in tubular distribution, Jeff recognized the challenges energy companies face with inventory management, especially following mergers, design changes, and bulk purchases. In response, he founded Alpine Tubular in 2008 to help optimize tubular inventories. The company quickly expanded to manage multiple product categories and provide full lifecycle asset management.

Jeff is passionate about creating value for customers, with Alpine delivering multi-million dollar savings through strategic sourcing, inventory utilization, and expediting expertise. Since its founding, Alpine has expanded from a small team of three to a dynamic workforce of over fifteen, with managed operations across Canada, from British Columbia to Newfoundland.

Beyond business, Jeff volunteers with Junior Achievement Alberta, inspiring high school students with entrepreneurial spirit. He also enjoys climbing, mountain biking in the Rockies, and surfing remote beaches.